Here at Pink Elephant VC, we are seeking an exceptional Senior WordPress Developer to architect, build, and maintain sophisticated web platforms and portals. This is a unique opportunity to apply your deep expertise in a dynamic venture capital environment, creating high-impact digital solutions for our firm and potentially for our portfolio companies. This role requires a full-stack approach, with expert-level knowledge of the WordPress ecosystem, modern PHP, and particularly, the WooCommerce platform. The ideal candidate is a true WordPress professional who can write clean, scalable custom code, architect complex solutions from the ground up, and push the boundaries of what’s possible with WordPress.
Key Responsibilities
• Custom Development Lead the end-to-end development of custom WordPress themes and plugins, adhering to modern PHP standards and WordPress coding best practices.
• WooCommerce Architecture Architect, build, and extend complex e-commerce and membership solutions using WooCommerce. This includes creating custom payment gateway integrations, advanced shipping logic, subscription models, and bespoke functionalities.
• Full-Stack Implementation Develop on both the back-end (PHP, MySQL) and front-end (HTML, CSS, modern JavaScript) to create seamless, performant, and responsive user experiences.
• Performance & Optimization: Take ownership of platform performance, focusing on database efficiency (custom queries, indexing), implementing robust caching strategies, and optimizing for Core Web Vitals.
• API Integration Integrate our WordPress/WooCommerce platforms with various third-party services, CRMs, and internal systems via the REST API and custom endpoints.
• Security & Maintenance Proactively manage platform security, implementing robust security measures, and performing regular maintenance, updates, and troubleshooting for all our WordPress properties.
• Technical Leadership Provide technical guidance and mentorship on WordPress best practices and architecture. Conduct code reviews for any work done by external contributors or agency partners. Required Qualifications
• 5+ years of professional experience in full-stack WordPress development in a senior capacity.
• Expert-level knowledge of WooCommerce. You must have proven experience building custom WooCommerce extensions, heavily customizing its core functionalities, and managing complex e-commerce sites.
• Deep proficiency in PHP, with a strong understanding of object-oriented programming (OOP) principles.
• Thorough understanding of the WordPress ecosystem, including the theme/plugin architecture, the WordPress REST API, action/filter hooks, custom post types, and the block editor (Gutenberg). • Strong skills in front-end technologies: HTML5, CSS3 (Sass/Less), and modern JavaScript (ES6+).
• Proficiency with MySQL, including the ability to write and optimize complex SQL queries directly.
• Proficient with version control (Git) and modern development workflows (staging/production environments). Preferred Qualifications
• Experience developing custom blocks for the Gutenberg editor.
• Familiarity with a modern JavaScript framework like React or Vue.js.
• Experience with modern front-end build tools (e.g., Webpack, Vite).
• Knowledge of web accessibility standards (WCAG).
• Experience with headless WordPress architectures.
• Familiarity with managed WordPress hosting environments (e.g., Kinsta, WP Engine) and basic CI/CD principles.